I recently invested in bamboo and organic flannel sheets for my massage practice. I believe it’s important to have organic since GMO cotton is devastating to the earth and our own health. Both the bamboo and organic cotton are so soft and comfy, I can’t decide which is my favorite. We vote with our dollars so I believe the cost is worth it. I feel quite committed to organics. Most of my massage sheets are now organic cotton, organic cotton flannel or organic bamboo. I am slowly, one purchase at a time working on switching the towels I use in my massage practice to all organic as well as my own clothing.